1000's of UK made products

365 years of Sale & Manufacture

Can't find it? We'll make it!

Privacy Policy & Cookies Policy

We ask that you read this privacy notice carefully as it contains important information on who we are, how and why we collect, store, use and share personal information, your rights in relation to your personal information and on how to contact us and supervisory authorities in the event you have a complaint.

Who We Are

E C Snaith & Son Ltd. (“Snaith”) collects, uses and is responsible for certain personal information about you. When we do so we are regulated under the General Data Protection Regulation which applies across the European Union (including in the United Kingdom) and we are responsible as ‘controller’ of that personal information for the purposes of those laws.

The Personal Information We Collect and Use.

Information We Collect and How We Use It

In the course of our business we collect the following personal information when you provide it to us:

Personal information such as your name, contact details (including postal address, email address, telephone number(s), and credit card information) and occupation when you:

  • Register on our website
  • Place an order on our website.
  • Contact us directly via our website, by email or by telephone, or live chat, or any other medium in which you approach us.
  • Enquire about or use our services with regards to a project or partnership. This can include: via our website, by email or by telephone, or live chat, or any other medium in which you approach us. We will only store the necessary information on any persons directly involved to facilitate the progression and service of any projects we work together on.

How We Use Your Personal Information

We use your personal information to:

  • Provide you with products or services you have requested;
  • Provide you with ongoing information about Snaith that we believe you may be interested in
  • To notify you about changes to our service.

Who We Share Your Personal Information With

We will never share your data with third party suppliers, unless requested to do so legally, or unless it is an essential part of the work requested (such as providing your name to a third-party engraver so it can be engraved on an item).

We will share personal information with law enforcement or other authorities if required by applicable law.

Whether Information Has to Be Provided by You, and If so Why

The provision of your personal information e.g. name and contact details is required to enable us to provide you with the goods and services that you have ordered from us or that you are interested in receiving information about. We will inform you at the point of collecting information from you, whether you are required to provide the information to us. How long your personal information will be kept

We will hold personal information about our customers for 6 years from when we last supplied you with goods or services.

We will hold contact details about our previous customers or potential customers only for so long as we reasonably consider that the information about products and services that we might provide to you is relevant to and of interest to you and we will delete your contact details if you ask us not to continue to send such information to you or at any time if we have reason to think that the information is out of date, and in any case no later than 6 years after you last contacted us.

Reasons We Can Collect and Use Your Personal Information

If we supply goods and services to you we rely on the fact that it is necessary for us to have and to use your personal information for the performance of our contract with you as the lawful basis on which we collect and use your personal data;

If you are a customer or a previous customer to whom we send information about goods and services provided by us or by others that we think is of interest to you, we rely on our legitimate business interests as the lawful basis on which we retain and use the personal data that you have given to us. Our legitimate interests are to keep you informed of those goods and services and other information about our business. This will be limited to information sent to the contact details that you have provided to us and with every communication you will be given a clear and straightforward option to opt out of further communications and to ask us to delete the personal information that we hold about you. We have considered the risk of harm to your privacy rights and to your data security and have concluded that the risk is minimal given (i) the type of data (your contact details) that we process for this purpose, (ii) the method, volume and content of the communications that we might send to you not more often than monthly, related to the goods and services that you have previously ordered from us or expressed an interest in), (iii) your right to opt out of further communications and to ask us to delete your information from our records at any time and (iv) the ability for you to select your preferences through the marketing preferences portal on our website.

Any contact by electronic communication will respect your e-privacy rights by being restricted to the use of e-contact details that you provided to us in the original supply process and limited to the same or similar goods and services.

Consequences of Our Use of Your Personal Information

We do not believe that there are likely to be any serious consequences to you of our use of your personal information. The potential consequences that we have identified are:

Your data security: The risk of the personal information that we hold about you being accidentally lost, or used or accessed in an unauthorised way. We have taken steps to protect against this (please see further information under the heading “Keeping your personal information secure” below).

Your privacy rights: You may, from time to time, receive communications from us, however, we do not believe that the frequency, content or manner of these communications will risk any breach of your privacy rights and with every communication you will be given a clear and straightforward option to opt out of further communications and to ask us to delete the personal information that we and/or our third party suppliers hold about you.

Keeping Your Personal Information Secure

We have appropriate security measures in place to prevent personal information from being accidentally lost, or used or accessed in an unauthorised way. We limit access to your personal information to those who have a genuine business need to know it. Those processing your information will do so only in an authorised manner and are subject to a duty of confidentiality.

We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so.

How to Complain

We hope that our Data Protection Officer can resolve any query or concern you raise about our use of your information. The General Data Protection Regulation also gives you right to lodge a complaint with a supervisory authority, in particular in the European Union (or European Economic Area) state where you work, normally live or where any alleged infringement of data protection laws occurred. The supervisory authority in the UK is the Information Commissioner who may be contacted at https://ico.org.uk/concerns/ or telephone their helpline: 0303 123 1113.

Use of Cookies

A cookie is a small text file which is placed onto your computer (or other electronic device) when you use our website.

For example, we may monitor how many times you visit the website, which company you work for which pages you go to, traffic data, location data and the originating domain name of a user’s internet service provider. This information helps us to build a profile of our users. Some of this data will be aggregated or statistical, which means that we will not be able to identify you individually.

You can set your browser not to accept cookies and the websites below tell you how to remove cookies from your browser. However, some of our website features may not function as a result.

For further information on cookies generally visit www.aboutcookies.org or www.allaboutcookies.org.

Changes to This Privacy Notice

This privacy notice was published on 05/08/2020. We may change this privacy notice from time to time, when we do we will inform you via our Website.

How to Contact Us

Please contact our Data Protection Officer, if you have any questions about this privacy notice or the information we hold about you

E.C. Snaith & Son Ltd.  – 11 Brearley Street, Birmingham, B19 3PB

Tel: 01845 880089

Email: tsmallman@kashket.net

List of cookies we collect

The table below lists the cookies we collect and what information they store.

COOKIE name COOKIE Description
CART The association with your shopping cart.
CATEGORY_INFO Stores the category info on the page, that allows to display pages more quickly.
COMPARE The items that you have in the Compare Products list.
CURRENCY Your preferred currency
CUSTOMER An encrypted version of your customer id with the store.
CUSTOMER_AUTH An indicator if you are currently logged into the store.
CUSTOMER_INFO An encrypted version of the customer group you belong to.
CUSTOMER_SEGMENT_IDS Stores the Customer Segment ID
EXTERNAL_NO_CACHE A flag, which indicates whether caching is disabled or not.
FRONTEND You sesssion ID on the server.
GUEST-VIEW Allows guests to edit their orders.
LAST_CATEGORY The last category you visited.
LAST_PRODUCT The most recent product you have viewed.
NEWMESSAGE Indicates whether a new message has been received.
NO_CACHE Indicates whether it is allowed to use cache.
PERSISTENT_SHOPPING_CART A link to information about your cart and viewing history if you have asked the site.
RECENTLYCOMPARED The items that you have recently compared.
STF Information on products you have emailed to friends.
STORE The store view or language you have selected.
USER_ALLOWED_SAVE_COOKIE Indicates whether a customer allowed to use cookies.
VIEWED_PRODUCT_IDS The products that you have recently viewed.
WISHLIST An encrypted list of products added to your Wishlist.
WISHLIST_CNT The number of items in your Wishlist.
_ga (Google Analytics) Used to distinguish users.
_gid (Google Analytics) Used to distinguish users.
_gat (Google Analytics) Used to throttle request rate.
AMP_TOKEN (Google Analytics)
_gac_ (Google Analytics) Contains campaign related information


About Us

First founded in 1965, E. C. Snaith at first was a dedicated Royal Air Force supplier. Since then it has branched out to become military outfitters & tailors to the entirety of the UK Armed Forces selling uniforms, uniform accessories & equipment online to the consumer and to the trade.

Since 2004 it has been part of the Firmin House group along with Kashket and Partners, military tailors, and Firmin & Sons, button and badge makers, armourers and sword cutlers. The oldest part of the group has been continuously manufacturing in the United Kingdom since 1685 making it one of the country’s oldest manufacturers and suppliers.

Unlike many direct sale companies this means we understand manufacturing and product development, not just selling. If there is anything you can't find, or even something entirely new, please do get in touch. We'll be happy to develop a bespoke product with you.

Soldiers of the Mass Bands and Household division marching in front of and behind HRH Queen Elizabeth returning back to Buckingham Palace.